Lifestyle
|MARCH 5, 2024
Dilfer and Simply Women team up to empower and inspire underprivileged women on International Women’s Day
Nevindee Amarasinghe

Dilfer, one of Sri Lanka’s most fashionable clothing brands for the modern woman, is celebrating International Women’s Day by launching its ‘Women Empowering Women’ campaign, a heartfelt initiative aimed at uplifting the lives of underprivileged women.
Every cut-off piece from the Dilfer manufacturing process takes on a new meaning and purpose by becoming a symbol of support and solidarity for women facing various challenges in today’s society. Dilfer has partnered with ‘Simply Women’, an organisation formed to uplift the living standards of the women in Sri Lanka, to breathe new life into these fabric scraps, transforming them into beautifully crafted products such as scrunchies, hair bands, and jewelry. Each of these unique pieces carries a powerful message of hope and opportunity, symbolizing the strength and resilience of women everywhere. All these products can be purchased from the Dilfer physical store located at 330 Galle Road Colombo 3 and its own e-commerce platform www.dilferclothing.com which delivers to the Sri Lankan market. Additionally, through the Zalora Fashion Ecommerce Platform, these products are also available for customers in Singapore, Malaysia, Philippines and Indonesia.
Expressing her views on the initiative, Dilshani Ranasinghe – Director of Dilfer Clothing stated, “We are excited about teaming up with Simply Women to launch this wonderful initiative in celebration of International Women’s Day which falls on 8th March. Through the power of creativity, teamwork and resilience, we empower women to rise above adversity. We believe that these products, with their messages of hope and resilience, will encourage every customer and inspire them to play their part in uplifting the lives of the underprivileged women across Sri Lanka. Together, let’s fashion a brighter future for women in need, one piece at a time. I invite all our valued customers to join us in our mission to celebrate and support women’s empowerment on this International Women’s Day and beyond.”
Dilfer is one of Sri Lanka’s most fashionable clothing brands that provides today’s young women with everything from effortlessly chic casual wear to carefully-curated work wear. Dilfer’s extensive range of products includes office wear, casual wear, resort wear, evening wear, a knit collection, and a special seasonal collection. These collections typically comprise minimal short, long, and midi-dresses for any occasion, casual outfits of blouses, tops, pants, and rompers as well as office wear including work pants, blouses, and dresses to fit any office attire.
All Dilfer items are masterfully designed by highly experienced fashion designers with the support of in-house pattern makers and sample makers. While local fabric is generally used with the aim of supporting local businesses, where necessary Dilfer sources high-quality imported fabric to meet the unique design requirements. Production is carried out at the state-of-the-art factory where special attention is given to ensure the highest of quality standards at each stage of the manufacturing process. Quality controllers efficiently check the quality to make sure the products adhere to the brand and industry standards.

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